and hospitality, specializing in creating transformative experiences for travelers. With extensive expertise in developing award-winning concepts for luxury brands, she seamlessly blends traditional hospitality with holistic well-being, integrating sustainable and authentic practices.
Blog
Nouvelle génération de bien-être – Aldina Duarte Ramos
Comprendre l’écosystème autour de la qualité de vie, la prévention, la santé et la longévité est crucial dans le domaine du bien-être et de l’innovation. Mon passage d’un rôle d’entreprise structuré au monde dynamique de l’entrepreneuriat a renforcé cette conviction. Le bien-être transcende le simple bien-être physique ; c’est un paradigme multifacette qui stimule la performance et l’innovation.
Embracing a New Beginning – Aldina Duarte Ramos
After a fulfilling 15-year tenure as the Global Wellness Director for Accor Hotels, I find myself at a pivotal moment, ready to embrace a new start. This transition, from a secure role in a well-established company to the uncharted waters of entrepreneurship, is both exhilarating and daunting. Yet, it’s a step that is essential, not just professionally, but personally as well.
SPA TRENDS 2024
In 2024, the spa sector continues to be distinguished by two major trends: on one side, the quest for performance through technological advances, known as Welltech; and on the other, a return to basics with a strong preference for natural and traditional methods. These two approaches cater to distinct but interconnected customer needs, forming a synergy.